15 Patterns and Tests by Daniel Shapiro

Latest  |  Members can also sort by tested effects.

Only members may see the remaining patterns sorted by winning and losing tests.

Right now patterns are only shown chronologically without any test data because you’re logged out.

Join To Access All Patterns & Tests
Pattern #25  Tested 3 times  First tested by Daniel Bridges  Recently tested by Stanley Zuo on Feb 28, 2021

Pattern #25: Nagging Results

Based on 3 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much

A B
Pattern #24  Tested 5 times  First tested by Rodrigo Maués  Recently tested by Rob Draaijer on Nov 30, 2020

Pattern #24: Visible Availability

Based on 5 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much

A B
Pattern #23  Tested 3 times  First tested by Julian Gaviria  Recently tested by Stanley Zuo on Apr 30, 2020

Pattern #23: Inline Link Nudge

Based on 3 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much

A B
Pattern #22  Tested 7 times  First tested by Mike Smith  Recently tested by Daniel Shapiro on Sep 24, 2020

Pattern #22: Empowering Headline

Based on 7 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much

A B
Pattern #21  Tested 8 times  First tested by Matt Connor  Recently tested by Vinicius Barros Peixoto on Dec 30, 2022

Pattern #21: What It's Worth

Based on 8 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much

A B
Pattern #20  Tested 11 times  First tested by Mark Freedle  Recently tested by Ardit Veliu on Sep 30, 2022

Pattern #20: Canned Response

Based on 11 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much

A B
Pattern #19  Tested 5 times  First tested by Jaymie Friesen  Recently tested by Jakub Linowski on May 26, 2023

Pattern #19: Benefit Testimonials

Based on 5 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much

A B
Pattern #18  Tested 6 times  First tested by Rodrigo Maués  Recently tested by Vinicius Barros Peixoto on Dec 23, 2022

Pattern #18: Single Or Alternative Buttons

Based on 6 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much

A B
Pattern #17  Tested 7 times  First tested by Kuba Koziej  Recently tested by Melina Hess on Aug 13, 2024

Pattern #17: Least Or Most Expensive First

Based on 7 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much

A B
Pattern #16  Tested 3 times  First tested by Nicholas Evans  Recently tested by Ardit Veliu on Apr 29, 2021

Pattern #16: Welcome Mat - Partial

Based on 3 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much

A B
Pattern #15  Tested 16 times  First tested by Martin Wong  Recently tested by Clemens Grave on Sep 19, 2024

Pattern #15: Bulleted Reassurances

Based on 16 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much

A B
Pattern #14  Tested 10 times  First tested by Lisa Seaman  Recently tested by Samuel Hess on Dec 23, 2020

Pattern #14: Exposed Menu Options

Based on 10 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much

A B
Pattern #13  Tested 7 times  First tested by Rodrigo Maués  Recently tested by Stanley Zuo on May 12, 2021

Pattern #13: Centered Forms & Buttons

Based on 7 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much

A B
Pattern #12  Tested 2 times  First tested by Sunir Shah  Recently tested by Alexander Krieger on Feb 01, 2019

Pattern #12: Payment First

Based on 2 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much

A B
Pattern #11  Tested 11 times  First tested by Louis Reingold  Recently tested by Brian Sierakowski on Apr 30, 2021

Pattern #11: Gradual Reassurance

Based on 11 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much

A B
Pattern #10  Tested 5 times  First tested by Vito Mediavilla  Recently tested by Syed AtiF Husain on Nov 30, 2020

Pattern #10: Postponed Modal Forms

Based on 5 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much

A B
Pattern #9  Tested 14 times  First tested by Kyle Rush  Recently tested by Alexander Krieger on Sep 25, 2023

Pattern #9: Multiple Steps

Based on 14 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much

A B
Pattern #8  Tested 5 times  First tested by Greg Van Horn  Recently tested by Patrick McKenzie on Aug 26, 2016

Pattern #8: Natural Language Forms

Based on 5 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much

A B
Pattern #7  Tested 17 times  First tested by Jaymie Friesen  Recently tested by Jakub Linowski on Jul 22, 2024

Pattern #7: Social Counts

Based on 17 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much

A B

Fast Forward Your Conversion Rates With
Access To All 139 Patterns Based On 535 Tests

Total sample size of all tests is based on 104,754,192 visitors - that's a lot of testing time to do on your own.

  • Annual Billing SAVE 17%
  • Monthly Billing
Company-Wide

Order Now

$680 / month
Billed yearly at $8160$9792


Unlimited User Accounts

License to use the data by unlimited users.


Access to 535+ searchable a/b tests


Sort patterns and tests by impact


Access to all templates


1 A/B Test Review per month
1:1 call to offer feedback on test design

Team

Order Now

$120 / month
Billed yearly at $1440$1728


5 User Accounts

License to use the data by up to 5 users.


Access to 535+ searchable a/b tests


Sort patterns and tests by impact


Access to all templates

Solo

Order Now

$60 / month
Billed yearly at $720$864


1 User Account

License to use the data by 1 user.


Access to 535+ searchable a/b tests


Sort patterns and tests by impact


Access to all templates

All Plans Come With

Access To All Tests

Get access to all published tests to guide your own design & experiments.

5+ New Tests Each Month

Get 5 new A/B tests each month as we obtain new test results.

Cancel Anytime

If you find that GoodUI Premium isn't for you, you can cancel at any time.

100% Secure Payment with Visa

Companies That Trust GoodUI Patterns & Tests For Higher Conversions

Customer Logos