All Latest 535 A/B Tests
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MOST RECENT TESTS
Test #174 on Examine.com by Martin Wong May 13, 2018 Desktop Mobile Checkout
Martin Wong Tested Pattern #67: Currency & Taxes In Test #174 On Examine.com
Test #158 on Kenhub.com by Niels Hapke Mar 11, 2018 Desktop Mobile Checkout
Niels Hapke Tested Pattern #63: Trust Seals In Test #158 On Kenhub.com
Test #159 on Swimsuitsforall.com by Devesh Khanal Mar 11, 2018 Desktop Checkout
Devesh Khanal Tested Pattern #63: Trust Seals In Test #159 On Swimsuitsforall.com
Test #151 on Mamaearth.ca by Michael Bernstein Feb 08, 2018 Desktop Checkout
Michael Bernstein Tested Pattern #45: Benefit Bar In Test #151 On Mamaearth.ca
Test #145 on Normanrecords.com by Nathon Raine Jan 18, 2018 Desktop Checkout
Nathon Raine Tested Pattern #1: Remove Coupon Fields In Test #145 On Normanrecords.com
In this test the coupon field was replaced with a small link that would bring the field back if needed. This is a more suble approach than just completely removing the coupon field. It still allows for the use of coupon fields by those customers which are truly searching for a way to enter their aquired codes.
Test #137 on Trydesignlab.com by Daniel Shapiro Dec 22, 2017 Desktop Mobile Checkout
Daniel Shapiro Tested Pattern #46: Pay Later In Test #137 On Trydesignlab.com
This test was run on a 3 step checkout process. The first screen was asking for contact information, and the second screen asked for credit card details. The change was shown on both first two steps as shown on the image below.
Test #138 on Trydesignlab.com by Daniel Shapiro Dec 22, 2017 Desktop Mobile Checkout
Daniel Shapiro Tested Pattern #42: Countdown Timer In Test #138 On Trydesignlab.com
This test was run on a 3 step checkout process. The first screen was asking for contact information, and the second screen asked for credit card details. The change was shown on both first two steps as shown on the image below.
Test #89 on Ssdnodes.com by Matt Connor Jun 01, 2017 Desktop Mobile Checkout
Matt Connor Tested Pattern #4: Testimonials In Test #89 On Ssdnodes.com
Test #51 on Menufy.com by Aleksandr Elesev Oct 20, 2016 Desktop Mobile Checkout
Aleksandr Elesev Tested Pattern #63: Trust Seals In Test #51 On Menufy.com
Test #57 on by Jakub Linowski Jul 07, 2016 Desktop Checkout
Jakub Linowski Tested Pattern #66: Complementary Upsell In Test #57
Test #129 on Barackobama.com by Kyle Rush Jun 01, 2012 Desktop Checkout
Kyle Rush Tested Pattern #9: Multiple Steps In Test #129 On Barackobama.com
Kyle's team changed a donation form for the Barack Obama 2012 campaign from a single step to a 4 step one. The 4 steps were: amount, personal information, billing information and occupation/employer.
"Our plan was to separate the field groups into four smaller steps so that users did not feel overwhelmed by the length of the form." - Kyle Rush