All Latest 535 A/B Tests
Become a member to unlock the abiltiy to see the highest impact a/b tests. Being able to see the actual test results and sort by impact allows growth and experimentation teams to take action on the biggest gains first
MOST RECENT TESTS
Test #83 on Onlinefaxes.com by Jaymie Friesen Mar 02, 2017 Desktop Home & Landing
Jaymie Friesen Tested Pattern #4: Testimonials In Test #83 On Onlinefaxes.com
Test #87 on Vivareal.com.br by Rodrigo Maués Mar 01, 2017 Desktop Mobile Product
Rodrigo Maués Tested Pattern #15: Bulleted Reassurances In Test #87 On Vivareal.com.br
Test #85 on Vivareal.com.br by Rodrigo Maués Mar 01, 2017 Desktop Mobile Product
Rodrigo Maués Tested Pattern #3: Fewer Form Fields In Test #85 On Vivareal.com.br
Test #94 on Vivareal.com.br by Rodrigo Maués Feb 01, 2017 Mobile Desktop Signup
Rodrigo Maués Tested Pattern #14: Exposed Menu Options In Test #94 On Vivareal.com.br
Test #76 on Goodui.org by Jakub Linowski Feb 01, 2017 Desktop Home & Landing
Jakub Linowski Tested Pattern #16: Welcome Mat - Partial In Test #76 On Goodui.org
Test #46 on Hylokusa.com by Julian Gaviria Feb 01, 2017 Desktop Product
Julian Gaviria Tested Pattern #60: Repeated Bottom Call To Action In Test #46 On Hylokusa.com
Test #82 on Poll-app.com by Pierre Olivier Martel Jan 17, 2017 Desktop Mobile Home & Landing
Pierre Olivier Martel Tested Pattern #10: Postponed Modal Forms In Test #82 On Poll-app.com
Test #79 on by Chris Goward Jan 10, 2017 Desktop Product
Chris Goward Tested Pattern #15: Bulleted Reassurances In Test #79
Test #74 on Poll-app.com by Pierre Olivier Martel Jan 07, 2017 Desktop Home & Landing
Pierre Olivier Martel Tested Pattern #22: Empowering Headline In Test #74 On Poll-app.com
Test #80 on Vivareal.com.br by Rodrigo Maués Jan 03, 2017 Mobile Product
Rodrigo Maués Tested Pattern #18: Single Or Alternative Buttons In Test #80 On Vivareal.com.br
Test #92 on Rollbar.com by Mike Smith Jan 02, 2017 Desktop Mobile Home & Landing
Mike Smith Tested Pattern #22: Empowering Headline In Test #92 On Rollbar.com
Test #91 on 3dhubs.com by Rob Draaijer Jan 01, 2017 Desktop Listing
Rob Draaijer Tested Pattern #9: Multiple Steps In Test #91 On 3dhubs.com
In this experiment, a long form with multiple steps was broken down into a progressive interaction form. In the B variant, as users would complete particular steps, new ones would be communicated subtly and finally come into full view.
Test #64 on Goodui.org by Jakub Linowski Jan 01, 2017 Desktop Home & Landing
Jakub Linowski Tested Pattern #41: Sticky Call To Action In Test #64 On Goodui.org
In this experiment, we showed a sticky navigation bar with 5 actions such as (newsletter signup, and visiting certain landing pages). Upon completion of each task, the navigation would transform into a completed state while using cookies to store it for future reference.
Test #63 on Vanityplanet.com by Doug Baltman Jan 01, 2017 Desktop Product
Doug Baltman Tested Pattern #30: Authentic Photos In Test #63 On Vanityplanet.com
Test #77 on Easycredit.se by Hugo Palm Dec 05, 2016 Desktop Mobile Signup
Hugo Palm Tested Pattern #5: Top Aligned Labels In Test #77 On Easycredit.se
Test #70 on Uptowork.com by Kuba Koziej Nov 01, 2016 Desktop Pricing
Kuba Koziej Tested Pattern #17: Least Or Most Expensive First In Test #70 On Uptowork.com
This test simply ordered the pricing plans from highest to most expensive. Overall sales decreased by an insignificant -1% with a possible +14% increase to the most expensive plan. The net effect was an insignificant 0.9% increase the the premium plans.
Test #66 on Telestream.net by Chris Goward Nov 01, 2016 Shopping Cart
Chris Goward Tested Pattern #9: Multiple Steps In Test #66 On Telestream.net
Telestream specializes in software that make it possible to get video content to any audience regardless of how it is created, distributed, or viewed. Telestream’s customer acquisition strategy is centered around driving traffic to their website to trial, or to purchase from their online store. Shoppers can buy software online, download it right away, and immediately start using it. The variation was designed with the same information as the control except spread across 4 steps (instead of 3). The rationale was that each step would be shorter and less overwhelming for the user.
Test #14 on Prizegrab.com by Greg Van Horn Oct 20, 2016 Desktop Home & Landing
Greg Van Horn Tested Pattern #8: Natural Language Forms In Test #14 On Prizegrab.com
Test #11 on Prizegrab.com by Greg Van Horn Oct 20, 2016 Desktop Home & Landing
Greg Van Horn Tested Pattern #3: Fewer Form Fields In Test #11 On Prizegrab.com
Test #51 on Menufy.com by Aleksandr Elesev Oct 20, 2016 Desktop Mobile Checkout